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Brief description of the process behind 'Orenda'. Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
VFX and post-production developed to amplify the piece through rhythm, texture and movement.
Mercedes-Benz Fashion Week Madrid. Under the direction of Carlos Marán.
Agatha Flor
Agatha Look
Agatha Love
Agatha Beso
Graphic design & motion portfolio.
VFX and Motion Graphics for Agatha Ruiz de la Prada
Made for Madrid Fashion Week 2025.
PROCESS
LOGOTYPE DESIGN
ICON
IG COMMUNICATIONS
Working in After Effects, I created visual interventions that extended the retro-futuristic atmosphere beyond the original shoot, where graphics became part of the performance.
Working in After Effects, I created visual interventions that extended the retro-futuristic atmosphere beyond the original shoot, where graphics became part of the performance.
Part of the workflow.
References, tests and iteration.
The digital world was our first inspiration source.
The video was displayed in a 7 mts x 3 mts screen.
PROCESS
CONTENT CREATION
PACKAGING ITEMS
The final piece last more than 20 minutes and it was
01
INSIDE PROJECT
'AGATHA RUIZ DE LA PRADA'
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